and Crash Analysis
Market and promote the bike-transit connection.
||Determine how to increase the number of people
who combine bicycling and transit use. Survey transit users to identify the barriers to
and the opportunities for more bike-transit use.
||Performance Measures: Conduct annual customer surveys and user
counts of the CTA’s Bike & Ride program, beginning in 2006. Encourage
Metra to conduct similar surveys and counts.
||Promote the bike-transit connection to increase
the best strategies, audiences, and messages. Identify and apply
best practices from other cities. Possible practices include distributing
special maps identifying recommended bikeways to train stations;
identifying bike trail locations on the CTA’s Bus
and Rail Map; advertising
in stations, on buses and trains; and video clips on the CTA and
Pace Web sites demonstrating how to load and unload bicycles from
||Performance Measures: Bike to transit marketing report completed
in 2006. Implement major recommendations by 2008.
||Best Practice: Vancouver, B.C., TransLink
||Widely publicize the bike-transit option. Publicize in CTA, Metra,
Pace, RTA, Mayor’s Office of Special Events, and Chicago Department
of Transportation publications, press releases, maps, and Web sites.
Publicize on event promotional materials.
||Performance Measures: Issue 1 – 2 press releases per year publicizing
the bike-transit option, beginning in 2006. Add links to the Bicycle
Program’s Web site on the CTA, Metra, Pace, RTA, and Mayor’s Office
of Special Events Web sites in 2006.
||Feature a Bike to Transit Week during the
annual Bike Chicago festival. Stage events and provide incentives, to encourage bike-transit use.
||Performance Measure: Stage an annual Bike to Transit Week, beginning
||Promote bike-transit use in existing transit incentive programs.
||Performance Measure: Promote bike-transit use in the CTA’s U-Pass,
New Residents, and Transit Benefit programs, beginning in 2006.
||Best Practice: San Mateo, CA
||Partner with the Safe Routes to School and Bike to Campus programs
to encourage high school and university students to combine bicycle
and transit trips.
||Performance Measure: Revise the Safe Routes to School and Bike
to Campus programs to promote bike-transit use, beginning in 2007.
Federal transportation programs including the Congestion
Mitigation and Air Quality Improvement Program and the Unified Work Program
(UWP); Federal Transit Administration; Conserve by Bicycling Program;
Regional Transportation Authority, including the Regional Technical Assistance
Program; CTA; Metra; Pace; Mayor’s Office of Special Events; Chicago
Department of Transportation.